The Humans Behind the Work
Our core team brings decades of mastery in strategic leadership, creative performance, learning design, and wellbeing science.
Radek Bak,
Radek brings more than 30 years of international business experience, including customer service, sales, supply chain, and over 15 years in strategic sourcing and procurement.
He has delivered negotiation workshops globally and offers a clear, practical view of how professional buyers think and work.
He holds an M.A. in International Economics & Management and an MBA from the University of Maryland.
His focus is on helping teams navigate procurement-led negotiations with clarity and confidence.
Sofia Messara, Founder
22 years of international experience in strategy and business development across Europe, the Middle East, Asia, and the United States. Executive MBA from IMD Business School.
After two decades in high-performance corporate environments, Sofia left to immerse herself in Indigenous wisdom, ecological systems, and embodied leadership practices in Peru, Costa Rica, and Hawaii. She trained with Earth Keepers who hold forms of intelligence modern systems have forgotten: relationality, reciprocity, presence.
These experiences reshaped her understanding of sustainable performance. Today, she bridges strategic intelligence with human depth, partnering with leaders who understand the future requires a new operating system.
Amanda Samuels
Creative Performance & Mindset Coach
35 years of experience in performance excellence. Royal Academy graduate and former Cirque du Soleil collaborator. Amanda merges high-stakes creative discipline with certified coaching.
She works with the internal barriers—fear, perfectionism, impostor syndrome—that keep talented people from leading at their highest level. Her approach is direct, compassionate, and practical. She grounds confidence and helps teams unlock creativity in uncertainty.
Debra Marsh
Learning Director & Health Educator
41 years of experience in learning design.
Debra has designed programs for Cambridge University Press and Macmillan. As a qualified naturopath (La Sorbonne), she integrates wellbeing science into our work.
She understands that sustainable performance is built on mental and physical health. How we nourish our bodies and brains directly impacts creativity, resilience, and drive. Debra ensures our programs address the whole person.
Our Extended Circle of Expertise
We collaborate with experts in cognitive science, behavioral change, regenerative systems, biomimicry, and organizational development.
Beyond academic and corporate worlds, we learn from descendants of ancient wisdom traditions—communities in the Sacred Valley of Peru, the Amazon, and other places where people have remained connected to the land.
Together, this ecosystem allows us to design experiences that reconnect people to what makes them wise, resilient, and creative.